Chroma — Fashion Trend Intelligence

Content grounded in real Pantone colour and print intelligence.

For fashion brands that sell — not brands that just post. Chroma splices real colour and print intelligence into every caption and every generated image. When the data is thin it stays quiet rather than fabricating a trend.

Everything below is a live worked example — the exact grounding a Chroma client's content is built on, computed right now for a contemporary knitwear & dress brand.

The example brand
Sells
knitwear, dress, outerwear
Tier
contemporary
Region
North America
Aesthetic
quiet luxury minimalism
Season
FW 2026
Pantone Colour of the Year — 2025
Mocha Mousse
17-1230 TPX
This season's engineered colour story
Anthracite
Pantone 19-4007 TCX · foundation
Wax-Polished Walnut
Pantone 19-1314 TCX · foundation
Hot Pink
Pantone 17-1937 TCX · accent
Sell-through intelligence — knitwear

Colours that sell (full-price winners)

Cream90%
Mocha Mousse88%
Chocolate86%
Camel85%
Burgundy84%

Colours that mark down (avoid over-featuring)

Saturated Yellow
Lime Green
Knitwear is the highest-margin category for warm earth tones — overweight cream, mocha, camel, chocolate, sage. Burgundy is the AW statement workhorse.
Print direction

Leaning in this season

  • Breton stripe
  • Toile de Jouy
  • Abstract / brushstroke

Fading — don't build around

  • Geometric / op-art
  • Tie-dye
What Quinn writes every caption from

This is the real intelligence block spliced into the content generator for this brand — not a mockup.

FASHION TREND INTELLIGENCE — YOUR REAL COLOUR & PRINT AUTHORITY (Chroma):
This brand sells knitwear, dress, outerwear at the contemporary tier (North America). Ground every post in the REAL trend intelligence below — reference specific colours and prints with the authority of someone who reads sell-through data, never vague "this season's must-haves" filler.
Brand aesthetic: quiet luxury minimalism.
Current retail season: FW 2026.
Pantone Colour of the Year: Mocha Mousse (#a47864) — Comforting chocolate-brown — quiet luxury affinity. Mocha & chocolate brown dominated AW24/25; The Row, Khaite, Toteme leading.
This season's engineered colour story for knitwear:
  - Anthracite (Pantone 19-4007 TCX, #2d2c2f) — foundation, declining in cycle
  - Wax-Polished Walnut (Pantone 19-1314 TCX, #5a3a29) — foundation, growing in cycle
  - Hot Pink (Pantone 17-1937 TCX, #e55982) — accent, emerging in cycle
Colours that SELL in this category (commercial winners): Cream (90% sell-through), Mocha Mousse (88% sell-through), Chocolate (86% sell-through), Camel (85% sell-through)
Colours that mark down in this category (avoid over-featuring): Saturated Yellow, Lime Green
Buyer allocation guidance: Knitwear is the highest-margin category for warm earth tones — overweight cream, mocha, camel, chocolate, sage. Burgundy is the AW statement workhorse.
Prints trending UP right now (lean in): Breton stripe, Toile de Jouy, Abstract / brushstroke
Prints fading (do not build content around): Geometric / op-art, Tie-dye
Use these exact colour names, Pantone references and print directions in the copy where natural. When you recommend or feature a colour, prefer the commercial winners for this category; treat the fading prints as cautionary. This is real market intelligence to write FROM, not a checklist to recite.
What every generated image is steered by

The FLUX positive-prompt suffix appended to this brand's visual generation.

contemporary-tier fashion editorial, quiet luxury minimalism, FW 2026 palette of anthracite, wax-polished walnut, hot pink, colour swatches #2d2c2f #5a3a29 #e55982, accented with pantone colour of the year mocha mousse #a47864, breton stripe print motif, true-to-swatch colour accuracy, elevated fashion styling

Ground your brand's content in this.

Set your categories, market tier and palette in a two-minute wizard. Every caption and every image is grounded in your season's real colour and print intelligence from day one.

Get started with Chroma →