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Content Studio

How to approve and reject posts

Three actions per post and what each one signals to the content engine.

  • "Approve" — publishes at the scheduled time. The engine learns the topic + tone you accept.
  • "Edit & Approve" — your edit becomes the published version, and it teaches the engine your preferred style.
  • "Reject" — does not publish. Pick a reason; the engine excludes that pattern next month.
Note: Reject reasons matter more than reject counts. A specific reason ("Too sales-y", "Wrong audience") trains the engine. A blank rejection just slows down approval.